Resume

Producer & Art Director

emilylesch@gmail.com

414.477.1417

EMILY

LESCH

Creative Producer with a specialized skillset in 2D Animation. Crafted online universes for audiences of over nine million followers. Empowers brands to embody their missions through characters and human connection. Transforms online brands into real life experiences across the country and abroad.

EXPERIENCE

Producer

2020 - 2024

  • Developed, wrote, and executed content for Instagram, Tiktok, Youtube, and other social platforms.

  • Interfaced with over 35 brands to manage & build creative strategies for branded content.

  • Designed and maintained company website and online merchandise portals. (coolmancoffeedan.com)

  • Crafted digital marketing plans utilizing animated characters and storytelling.

  • Spearheaded artistic direction and completion of in person events (1 per quarter).

  • Created mock-ups and product designs for toys, plushies, sculptures and tech cases.

  • Designed clothing collections and lead art direction for photo shoots

  • Organized and maintained a calendar and file system for brand operations and content distribution.

  • Wrote copy for scripts, skillshare classes, artist bios, product descriptions and event recaps.

- Coolman Media Inc. (@Coolman)

  • Designed a brand mascot for in app and online usage.

  • Managed a design and marketing team to produce brand content.

  • Advised the CEO on how to improve in-app services and social presence.

2022-2023

Animation Director

- Twig

Freelance Animator and Designer

Generated relevant images, infographics, memes, and storyline supporting images for blogs.

Graphic Designer - Lions Marketing

2020

Redesigned and animated the new logo of the luxury furniture company Thola.

Designer & Animator - Thola Productions

2020

Designed characters, drafted storyboards, engaged in 2D rigging, animated and edited a TV pilot.

Animator - Neighborhood Time Travelers

2020

2020

Motion Graphic Designer - Dr. Energy

Developed a unique promotional video series, integrating the client’s existing brand style.

  • Assisted Director in distributing, overseeing, and reviewing assignments of the animation team.

  • Improved and streamlined the animation pipeline of animation, composting and editing.

2020

Animation Director Intern

- Hype Club Co.

Motion and Graphics Intern

2019

- Zywave Inc.

  • Storyboarded, designed and animated vector based assets for video campaigns.

  • Created and animated 3D models and logos in a marketing context.

Design and Product Development Intern

2018

- Pia Nepal

  • Conducted market research, ideation, material sourcing, and prototyping of products.

  • Work featured at Maison et Object, September 2018 in Paris, France.

EDUCATION

University of Wisconsin Madison 

Bachelor of Fine Arts Degree (GPA 3.5)

Certificate in French
Concentration in Digital Studies and Glassblowing

Studio Arts College International

Florence, Italy 

Certificate in Fine Arts
Reciptiant of Exceptional Design Award

SKILLS

Production

Creative Strategy

Timeline Management

Event Planning

Event Production

Budgeting

Presentations

Critical Thinking

Animation

Adobe Animate

Illustrator

Photoshop

After Effects

Indesign

Premiere Pro

Procreate

Art Direction

File Organization

Storyboarding

Mood Boards

Visual Effects

Illustration

Compositing & Editing

Repurposing Artwork

Branding

Marketing Calendars

Photoshoots

Activations

Brand Interfacing

Branded Content

Web Design

Writing Copy